Playa del Carmen’s 10th Avenue runs parallel to the city’s famous 5th Avenue but has a more low-key vibe, a relief when you tire of crowds, malls, and big-name brands. This bustling one-way street does allow cars, but it’s also lined by a sidewalk and a nice restricted-lane bike path. And despite the central location just a block from the town’s most touristy area, the storefronts here are largely locally owned restaurants, ranging from cheap taco joints and Mexican bars to eclectic gourmet cuisine and smoothie stands, as well as various convenience stores, pharmacies, banks, and small hotels.